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Be aware of trends and take the right decisions with BayesiaLab

“BayesiaLab offers all the strengths of modern technology, while being easy to use. It is a particularly interesting tool for statisticians.”
Benoît Hubert, Manager of Information Technology with GfK.
“BayesiaLab provides exceptional capability in probabilistic inference. This Bayesian network software allows model building based on data, expert knowledge or any combination of the two. It polishes off modeling with a suite of advanced analysis methods unavailable in other such tools. The results are clear, interpretable solutions of the problem at hand. With BayesiaLab, Bayesia has set new standards of usability, productivity and value for Bayesian network software.”

Michael L. Thompson, Procter & Gamble (USA), CF-RD/Modeling & Simulation

BayesiaLab technology, a system capable of exploring uncertainty.

Satisfaction questionnaire analysis Ergonomic and easy to use, BayesiaLab provides concrete lines of thought, adapted to decision maker’s problems, even if the database has missing values and censored states.

BayesiaLab enhances links and interdependency between each factor of the one same problem. The impact of each factor can be quantified on the whole of the system.



Analysis of mother brand and daughter brand relations With BayesiaLab, the decision maker himself develops various scenarios by changing the key factors of the problem addressed. No cause is overlooked and all possibilities are considered.

BayesiaLab is the ideal tool for analyzing the uses and attitudes of a group of customers, satisfaction questionnaire analysis, brand image analysis, segmentation (creation of types) of customers or products, assessment of appetence scores in relation to new products, etc.

Find out more about BayesiaLab and its features »

Examples of applications

Customer typology with BayesiaLab