Appendix: Variables and Factors

Appendix

Variables

Select Variables from the 2009 Strategic Vision New Vehicle Experience Survey (NVES)

Combined Base Weight
Door Handles - Exterior
Fuel Efficiency
Segment
Badging (Exterior logos/identifiers)
Emissions Control
Make
Exterior Color
Front Seat Roominess
Model
Headlights Design
2nd row Seat Roominess
Loyalty
Taillights Design
Ease of Front Seat Entry
Safety Features
Sunroof
Ease of 2nd Row Seat Entry
Front Visibility - Driver
Interior Colors
Comfort of Seatbelts
Rear Visibility - Driver
Interior Trim & Finish
Support of Seats
Braking
Body Workmanship
Passenger Seating Capacity
Headlights Function
Fit Of Doors
Interior Storage Space
Taillights Function
Fit Of Other Body Panels
Cargo Capacity
Turn Signal Function
Doors/Trunk/Hatch Shutting
Cup Holders
Airbags
Wiper Performance (front/rear)
Ease Of Trunk/Tailgate Operation
Bumpers
Quality Of Interior Materials
Ease of Loading/Unloading Cargo
Solid Vehicle Construction
Instrument Cluster Gauges
Front Seat Comfort
Length of Time Vehicle Will Remain Solid/Durable
Door Handles - Interior
2nd row Seat Comfort
Interior Lighting
Driver Seat Adjustability
Freedom From Electrical Problems
Quality of Seat Materials
Passenger Seat Adjustability
Ground Clearance
Freedom From Squeaks And Rattles
Driver Armrests
Riding Comfort
Freedom From Engine Noise
Seating Versatility
Maneuverability
Freedom From Road Noise
Seating Stowaway/Conversion
Turning Radius
Freedom From Wind Noise
Placement Of Controls/Instruments
Road Holding Ability
Smoothness At Idle
Electronic Display of Information
Handling
Smoothness Of Transmission
Ease of Reading Controls/Instruments
Steering Feedback
Window Controls
Usefulness of Glove Box
Acceleration From Stop
Wiper System Controls
Usefulness of Trunk/Cargo Area
Passing Capability
Speed Control System
Spare Tire
Lines/Flow of the Vehicle
Speakers
Price Or Deal Offered
Appearance Of Paint Job
Ability to Control Sound Quality
Future Trade-In Or Resale Value
Size/Proportions
Sound System Controls
Warranty Coverage
Side Mirrors
CD Player
Technical Innovations
Appearance of Wheels & Rims
Operation of HVAC Controls
Level of Standard Equipment
Appearance of Tires
HVAC Vents
Fuel Economy/Mileage
Exterior Trim/Molding
Defrost/Defog
Economical to Own

List of Factors

$\mathit{Factor\_0}$ : Door Handles - Interior, Ease of Reading Controls/Instruments, Electronic Display of Information, Instrument Cluster Gauges, Interior Lighting, Placement Of Controls/Instruments, Sunroof, Freedom From Engine Noise, Freedom From Road Noise
$\mathit{Factor\_1}$ : Freedom From Squeaks And Rattles, Freedom From Wind Noise, Smoothness At Idle, Smoothness Of Transmission, Ease Of Trunk/Tailgate Operation, Ease of Loading/Unloading Cargo
$\mathit{Factor\_2}$ : Spare Tire, Usefulness of Glove Box, Usefulness of Trunk/Cargo Area, Driver Armrests, Driver Seat Adjustability
$\mathit{Factor\_3}$ : Passenger Seat Adjustability, Seating Stowaway/Conversion, Seating Versatility, Body Workmanship, Doors/Trunk/Hatch Shutting
$\mathit{Factor\_4}$ : Fit Of Doors, Fit Of Other Body Panels, Wiper Performance (front/rear), Airbags, Bumpers
$\mathit{Factor\_5}$ : Front Visibility - Driver, Rear Visibility - Driver, Safety Features, 2nd row Seat Roominess, Ease of 2nd Row Seat Entry
$\mathit{Factor\_6}$ : Ease of Front Seat Entry, Front Seat Roominess, Passenger Seating Capacity, Appearance of Tires, Appearance of Wheels & Rims
$\mathit{Factor\_7}$ : Badging (Exterior logos/identifiers), Door Handles - Exterior, Exterior Trim/Molding, Ground Clearance, Handling
$\mathit{Factor\_8}$ : Riding Comfort, Road Holding Ability, Steering Feedback, Freedom From Electrical Problems
$\mathit{Factor\_9}$ : Length of Time Vehicle Will Remain Solid/Durable, Prestige/Reputation of Mfr, Solid Vehicle Construction, Affordable to Buy
$\mathit{Factor\_10}$ : Economical to Own, Future Trade-In Or Resale Value, Price Or Deal Offered, Appearance Of Paint Job
$\mathit{Factor\_11}$ : Lines/Flow of the Vehicle, Side Mirrors, Size/Proportions, Interior Colors
$\mathit{Factor\_12}$ : Interior Trim & Finish, Quality Of Interior Materials, Quality of Seat Materials, Braking
$\mathit{Factor\_13}$ : Headlights Function, Taillights Function, Turn Signal Function, 2nd row Seat Comfort
$\mathit{Factor\_14}$ : Comfort of Seatbelts, Front Seat Comfort, Support of Seats, Ability to Control Sound Quality
$\mathit{Factor\_15}$ : CD Player, Sound System Controls, Speakers, Cargo Capacity
$\mathit{Factor\_16}$ : Cup Holders, Interior Storage Space, Level of Standard Equipment
$\mathit{Factor\_17}$ : Technical Innovations, Warranty Coverage, Exterior Color
$\mathit{Factor\_18}$ : Headlights Design, Taillights Design, Emissions Control
$\mathit{Factor\_19}$ : Fuel Economy/Mileage, Fuel Efficiency, Speed Control System
$\mathit{Factor\_20}$ : Window Controls, Wiper System Controls, Defrost/Defog
$\mathit{Factor\_21}$ : HVAC Vents, Operation of HVAC Controls
$\mathit{Factor\_22}$ : Maneuverability, Turning Radius
$\mathit{Factor\_23}$ : Acceleration From Stop, Passing Capability